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Which business development service best suits your SME?

John Nelligan


Which business development service?

There are a variety of business development services available for SME’s. These range from the more basic skills transfer consultancy packages to specialist business growth advice.

In order to get the best out of a business development service you need to know your company’s needs, future targets and be able to identify the amount of growth you want to achieve. Without knowing all of these key points the business development service you choose is unlikely to have a fully positive effect on your business.

So, make it your first action to outline what you need from a business development provider. This will ensure you get the right expertise and knowledge to successfully grow and expand your business the way you want to.

Here are 3 popular business development services that may best suit you and your business.

1. Strategy review service

Sometimes as a business owner it can be easy to lose sight of your ultimate objectives, when you are preoccupied with the immediate issues at hand. When this is the case it’s time for a strategy review.

A thorough strategy review can help identify potential opportunities that you may not currently be capitalising upon. And highlight how you are best utilising your available resources to meet your initial aims and objectives.

Creating a strategy for growth helps you re-focus your business on delivering the outcomes that you want. And provides an effective framework for positive change.

2. Strategy service

When it comes to creating an initial strategy for a business you have a clean slate. This is ideal for creating the foundations of your business and its future development.

A strategy should not be confused with a business plan. A strategy provides a living and breathing template for running the business. Together with engaging everyone involved in the business in achieving a common goal.

When formulating the strategy ensure that you analyse the various strengths and weaknesses of your business. Recognise which of your products are most profitable, and have a firm understanding of your target market etc.

3. Staff engagement service

When the foundations of your business are solid and you have a clear company strategy for growth, it’s key that those goals and foundations are shared with staff members. It’s incredibly important that employees are working towards the same common goal as you and your company, with everyone pulling in the same direction.

You can achieve this by engaging and involving your staff in the new process. This doesn’t mean simply telling them the company has a new strategy and expecting them to change the way they work. They need to have an affinity with your chosen strategy. And they also must be motivated by it. This is only achievable when there is positive two-way communication from the outset.

If you would like to learn more about how we provide ‘hands on support’ for SME’s, don’t hesitate to get in touch!